Strategic marketing and communications agency, Tower, was awarded Small Business of the Year, and Marketing Campaign of the Year at the Cayman Islands Chamber of Commerce Business Excellence Awards on Saturday night. The agency also received an Award of Excellence for its Share the Road campaign in the Community Service Project of the Year category.
Ms Lynne Byles, Managing Director of Tower, said it was an honour to be recognised for the agency’s great work.
“As Tower has just celebrated its 18th birthday, the timing couldn’t be better to celebrate these awards,” she said. “They are a testament to our talented team who bring creative ideas and strategic work on behalf of our clients every day.”
“However, it’s not only our work we take pride in,” Ms Byles said. “The contribution we make to the Cayman community is probably what we’re most proud of, whether through our community service and pro bono work or our commitment to the training, education and employment of young Caymanians into the marketing industry.”
The Marketing Campaign of the Year award was received for the agency’s work for Taste of Cayman 2017. The campaign included digital, print, radio and TV advertising, media relations, social media marketing, outdoor marketing and community engagement.
“Our campaign resulted in one of the most successful Taste of Cayman events in years with over 5,000 people in attendance,” Ms Byles said. “We’d like to thank the Cayman Islands Tourism Association for putting their trust and confidence in Tower to help us earn this recognition, and even more importantly, to create great and impactful work together.”
The Business Excellence Awards were held at the Ritz-Carlton Grand Cayman and were launched to celebrate the best in business in the Cayman Islands. Over 40 Chamber of Commerce members applied in the eight awards categories.
“Thank you to the Chamber of Commerce for putting on a fantastic evening and to all the event sponsors. Thanks also to our fellow Grand Award winners, Cayman Airways and CayFilm, it was an honor to stand beside such inspiring Caymanian businesses,” Ms Byles said.