ENERGY Essential Fitness

ENERGY Essential Fitness

Cayman has a thriving fitness industry, from CrossFit training to your average every day gym. ENERGY Essential Fitness is not your typical gym so it was important to distinguish this Pilates studio from other fitness organisations on island. The boutique style Pilates classes and personal training require a fresh look each session. Tower has designed and continues to provide creative support for monthly Pilates class schedules, group fitness programmes, custom bootcamps and specials.

In addition to monthly group Pilates fitness classes and personal training, for several years ENERGY has raised funds for the Cayman Islands Cancer Society by organising “Pilates for Pink”. This annual event requires collateral design, sponsorship acquisition, sponsorship management and event management. From pink cupcakes to pink shirts this pinked-up event draws more people every year, with last year’s attendance near 250 people.  As well as being a proud sponsor of Pilates for Pink, Tower is a key partner in designing sponsorship and marketing collateral and sourcing promotional giveaways for this event.

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